Digital Advertising

Reach your consumers at critical moments during their online journeys.

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Drive awareness, optimize spend and track real conversions.

From expert targeting to eye-catching creative to sophisticated tracking, get the campaign results you deserve when you partner with the healthcare and digital pros at Geonetric.

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Download the 10 questions to ask your potential digital advertising agencies and arm yourself with the insight you need to find the right partner.

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Comprehensive digital advertising services for healthcare

SEM Campaigns

Reach consumers at critical moments during their searches on Google, Bing, or Yahoo.

  • Drive awareness or conversions for your brand.
  • Identify and target priority keywords for your services, doctors, and locations
  • Target searches based on location, device, time of day, day of week, and more.

Display Campaigns

Establish a visual presence for your health system brand across the web.

  • Build awareness or consideration for your brand
  • Reach the right consumers through tailored demographic and interest targeting.
  • Use re-targeting to stay top-of-mind

Paid Social

Leverage the power of social media to get in front of the right audiences.

  • Connect with your consumers at any stage of the marketing funnel.
  • Get in front of the right audiences with detailed behavioral, demographic, and other targeting methods.
  • Captivate users with engaging content, including video, animation, and imagery.

Digital Audio

Connect with consumers in new ways across a wide range of devices.

  • Reach users as they listen in on smartphone, smart speaker, desktop, notebook, and more.
  • Access 400M+ monthly listeners on popular platforms, such as Spotify, Pandora, or iHeart Radio.
  • Target audiences in unique ways, such as by music or podcast genre.

Creative Development

Rely on our industry-leading designers and writers to bring your campaign vision to life.

  • Engage your target audience with captivating ad copy and creative.
  • Get landing pages developed based on decades of conversion best practices.
  • Rely on experts for everything from messaging to ad animation to audio voiceovers and traditional and digital media alignment.

Custom Tracking & Reporting

Prove results by tracking and reporting on the most meaningful metrics during your campaign.

  • Get robust, custom tracking on every stage of the online journey, from first click to conversion.
  • Access custom reports and dashboards based on your campaign goals and success metrics.
  • See continual campaign improvements through A/B and multivariate testing.
Dec12
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3 Award-Winning Healthcare Search Engine Marketing Campaigns to Inspire Your 2025 Strategies

These Geonetric clients connected with new patients, brought awareness to key service lines, and won awards with successful SEM campaigns.
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Sep3
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The Future of Findability: Search in the Age of AI

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May21
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2024 Healthcare Digital Marketing Trends Survey

Healthcare organizations continue to feel the effects of the pandemic on their marketing efforts — while HIPAA guidance and artificial intelligence present new hurdles to...
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Jun29
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What Healthcare Needs to Know About the Meta Pixel Collecting Patient Data

Is your health system impacted by the Meta pixel’s invasive tracking practices? Find out what it is, how it risks sensitive data and what to do about it to protect your...
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Jun28
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Avoiding the Data Drop-off: Achieving Meaningful Measurement in Healthcare

Measuring marketing performance can be difficult.
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Jul23
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4 Reasons Healthcare Marketers Should Run Digital Audio Ad Campaigns

Digital audio offers a targeted, immersive ad experience for audiences. If you’re not already running digital audio campaigns, here’s four reasons you should be adding them to...
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Mar17
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10 Questions to Ask Your Potential Digital Advertising Agency

In healthcare, digital advertising is the top area leading organizations plan to invest in and the top area most likely to be outsourced. How do you find the right partner?
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Feb17
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Do More with Healthcare Digital Advertising

Stop tracking page views and learn best practices for turning your PPC spend into a true appointment generator.
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Apr16
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Tips for Using Social Media During COVID-19

Learn how to use your social media accounts to provide fast, reliable information to your followers during a public health crisis like COVID-19.
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