Thought leadership, meet inbox
Have you started seeing ads on your hospital’s YouTube videos? If not, you should start preparing for them.
Moving from a WordPress blog to an integrated online content marketing hub helps this East Coast health system engage their community and enhance digital efforts.
After a rebrand, this growing California health system merges seven sites into one, elevating the system brand and improving user experience.
Southern California-based health system invests in new website content to showcase the options the growing system offers for cancer and heart care.
Dealing with Web Design Opinions
When it comes to website redesigns, everyone thinks they are experts. Check out this video for proven tips from three healthcare marketing leaders on how they managed opinions from senior leadership and key providers.
From creating a web steering committee to using stakeholder surveys to presenting data to defend decisions, you’ll learn how to make sure your key stakeholders feel heard without sacrificing your site’s user experience.