When it comes to design trends and your hospital’s website, what’s worth your attention? Here are five trends that will help you deliver a better user experience.

Learn what pricing transparency rules you need to be following, what needs to be on your website and other ways you could be improving transparency for health consumers....

Make the most of your health library investment using content strategy.

Get the most out of your telehealth investment. Make sure your content supports and promotes its use—and reap the rewards of better patient engagement and...

Understanding how to connect with real people who need your forms to complete a task is an important piece of your conversion funnel.

As smartphones and mobile devices continue to evolve, learn how healthcare marketers can ensure consumers are getting the best small-screen experience when it comes to...

Rise above the ups and downs of Google BERT Algorithm update with these tips.

How well you understand your audiences can make or break your health organization’s next digital marketing effort.

Create a strategic About Us landing page that meets your website visitors’ needs by following these best practices.

Ninety percent of the information transmitted to the brain is visual. Is your data being remembered?