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University Health Partners with Geonetric to Develop DXP Strategy
Download this case study and learn how University Health leveraged DXP upgrade to launch a digital presence that improved user experience.
What Healthcare Marketers Need to Know about Google Analytics 4
Google Analytics 4 is coming – are you ready? Find out what the impact will be for healthcare websites.
Building a User-Centered Intranet Through Stakeholder Input and Content Strategy
Health system reinvents digital employee communications to deliver access to critical information and engaging content for their 20,000 employees spread across 37 hospitals.
Listen to Your Audience
The cornerstone of good content strategy? Seeking out and listening to the people you’re trying to reach. Build your best healthcare content strategy by getting to know your target users.
Applying a Consumer-first Lens to Your Healthcare Brand Architecture White Paper
Learn when digital strategy silos make sense and when to knock them down.
Content Governance: How to Get Control of Your Healthcare Web Content
Want to take control of your website content? Use this guide to address problems that can be solved with better content governance.
How Topic Clusters Improve SEO & UX
Search engine algorithms now favor robust topic structures above other forms of content. Learn how content clusters can help you hit the mark with SEO and UX.
Office Hours
Healthcare Digital Marketing Trends for 2022
Join Geonetric Chief Strategy Officer Ben Dillon and get answers to some of your top questions from the results of the 2021 Healthcare Digital Marketing Trends survey. Learn what’s happening to the redesign cycle across the industry and what shifts in the top rankings got us talking!
Webinars
View All WebinarsRedesign Roundtable: When Should Your Organization Consider a Full Site Redesign?
May 25, 2022, 12:00 PM CDT
Balancing Local Care and System Strengths: Finding Success with a Unified UX
Learn how to balance local care and system strengths and find success with a unified UX.
Top Trends in Reimagining the Healthcare Digital Experience
Learn top trends in reimagining the digital healthcare experience and what should be at the core of your strategy.
