Insights & Trends from Geonetric’s 2020 Healthcare Digital Marketing Trends Survey
September 30, 2020
The results of the 2020 Healthcare Digital Marketing Trends Survey provides insight into how marketers are changing strategies and tactics.
Attend this webinar and get an inside look at the state of digital marketing in healthcare right now. This 10th edition of Geonetric’s popular survey gives updates on the tried-and-true benchmarking information you’ve come to rely on – from team sizes to budgets to top web functionality. But this year new sections have been added to address the heightened focus on internal communications, data transformation, content marketing, and even the overall morale of healthcare marketers today.
Watch today and learn:
- How COVID-19 has impacted marketing plans and marketing teams
- How leading healthcare organizations are structuring teams and allocating budgets
- What goals healthcare marketing teams are working towards and how effective they are at tracking success
- What functionality is must-have for both websites and intranets
- Top areas for staffing growth
- Where do organizations fall in the content marketing maturity model
Chief Strategy Officer