Ask Me Anything: The Healthcare SEO Edition

You know mastering search engine optimization is critical to your organization’s success. But it’s also complicated – and ever-changing. That’s why we’re inviting you to bring your questions to this interactive webinar and get actionable insights from two of our SEO authorities.

Join Tim Lane, Senior Digital Marketing Strategist, and Kelly Collins, Digital Marketing Strategist, as they give a quick overview of the top questions they hear day in and day out consulting with healthcare marketers just like you. Then, they’ll turn the majority of their time over to you, loyal webinar attendees, to ask the burning questions. Sign up and submit your questions early, or ask during the live webinar.

You will learn:

  • What top technical aspects of SEO most healthcare marketers don’t capitalize on
  • Why Google My Business is a must-do
  • If voice search is really a game-changer
  • The key features of the recent Google update
  • The answers to any questions you have – surprise us!

Keep exploring


Tim Lane

Director, Digital Marketing

Tim is an optimizer. And as the director of digital marketing strategist at Geonetric, he gets to spend his days developing, launching, and optimizing client projects across paid search, organic, and display channels. Organizations like Olmsted Medical Center and Owensboro Health love his knowledge of the latest ad types as well as his hyper-focus on campaign performance. With experience as a digital marketer in the banking industry and as a campaign analyst at a B2C agency, he’s well-versed in everything from pay-per-click and search engine optimization to social media and email marketing. Tim served as a team leader in the U.S. Army where he supervised teams in complex situation during 35 months of operations in Iraq and Afghanistan. He is a Bing Ads Accredited Professional as well as certified in the Google suite: Google AdWords, Google Tag Manager, and Google Analytics.

Kelly Collins

Senior Digital Marketing Strategist

Kelly is the perfect combination of creative and detail-oriented. As a senior digital marketing strategist at Geonetric, she brings both of those skills to every project, helping healthcare organizations like UNC Health and EvergreenHealth use digital marketing to build brand awareness and gain market share. Well-versed in local SEO, display advertising, social media, and analytics, Kelly manages projects from start to finish, always with an eye for creating tailored strategies that align with each client’s goals. Prior to joining Geonetric, Kelly managed digital and traditional marketing for both nonprofits and small businesses, honing her skills for developing effective campaigns and spending ad dollars wisely. Kelly graduated from the University of St. Thomas with a degree in communication and journalism, with an emphasis in advertising and graphic design. She is certified in the Google webmaster suite.