Beneath the Surface: How Web Design Impacts Your Site’s Health


A great design poorly implemented can have a negative impact on your site’s ability to deliver on everything from online conversions to SEO.

How do you find and fix these trouble spots? In this webinar, we’ll reveal the invisible layers and hidden corners of your site’s design. We’ll share how to identify and triage the problems you’re likely to find.

You will learn:

  • How your site’s design can impact SEO, social media, accessibility, mobile user experience, site maintenance, and online conversions
  • Tools and techniques for testing web pages to uncover problems and opportunities
  • Which problems are critical to fix today, and which areas you should keep an eye on for the future

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David Sturtz

VP, Experience Strategy

David focuses on tackling challenges in digital strategy, experience and innovation for the biggest names in healthcare. He uses his deep understanding of UX strategy and digital experience technology to find solutions that help healthcare leaders drive change and enhance the consumer experience. As Geonetric’s Vice President, Experience Strategy, he brings creativity and a strategic mindset to connect dots and get complex digital initiatives from stuck to delivering real business value. He holds a master’s degree in library and information science from Drexel University and a bachelor’s degree in design from the University of Northern Iowa.