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Technical SEO: Overlooked But Crucial to Your Hospital’s Digital Strategy

See how technical SEO can lay the groundwork for correctly optimizing your site in a growing search world.

SEO is always changing, but it’s more than just keywords and content. Technical SEO—the tags, code, and behind the scenes configuration of your content pages—is essential for indexing and ranking on search engines. But where do you start untangling these crucial pieces of the SEO puzzle?

Before you jump into a deep-dive of content keyword research, check under the hood to make sure your technical elements are in place first.

In this helpful whitepaper, you’ll learn easy-to-fix, mid-level, and advanced technical SEO elements that you can tackle to improve your site’s performance in search, including:

  • Page titles and meta descriptions
  • Page headers or H1s
  • Duplicate content
  • Schema.org markup
  • Image optimization
  • Canonical tags
  • Redirects, and more

 

Technical SEO: Overlooked But Crucial to Your Hospital’s Digital Strategy