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Bridge the Gap Between Online and Offline

Bring more consistency to your offline and online initiatives

As you plan your marketing initiatives, are you adding online components? Too often the answer is no. Integrating online and offline marketing is the key to making your efforts pay off — but it can also be a challenge. So while you’re outlining your goals, strategies and tactics, learn how to incorporate your website, social media channels, and microsites. Chances are there is a great opportunity to bring cohesion to your online and offline promotions, and get high ROI along the way.

In this webinar you'll learn:

  • How offline components can help you align your marketing spend with marketing ROI
  • How to see beyond the Web as your only online channel and discover tips for incorporating social media, blogs, microsites and pay-per-click campaigns
  • Best practices established by hospitals that are successfully implementing tie-ins between online and traditional marketing efforts

Interested in learning more? Watch the video above, or download the webinar slide deck.

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