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PHN Webinar: May 2011

Social Media - "To Be or Not to Be," Is That Really the Question?

"To Be" -- 34% of Americans turn to social media for health research.*

"Not to Be" -- Of 18 sources of health information, social media ranks last in terms of credibility.**

Confused on what to do? You're not alone. The use of social media in all aspects of society, both business and personal, is evolving rapidly. Healthcare is no exception. Join Private Health News for this 45 minute webcast featuring Geonetric eHealth Evangelist, Ben Dillon. Ben examines the evolution of social media, including a lively point, counterpoint discussion on what hospitals should/should not be doing. Attend this webcast to learn:

In this webinar you’ll learn:

  • The evolution of social media in healthcare
  • Should hospitals be using social media?
  • Social media pitfalls
  • What is working, what is not?
  • Legal implications
  • How to begin or continue the social media discussion within your hospital
  • The future of social media in healthcare

*Health2.0 - iCrossing Report        **H.S.I.'s Healthcare Strategy Alert [2010, Issue 3] = Joel English, BVK Marketing

Social Media - "To Be or Not to Be," Is That Really the Question?

Download this presentation: PDF | MP3