eHealth Webinar: April 2011
Laying the Foundation For Online Success
As part of our Ask Ben project, our eHealth Evangelist Ben Dillon talked with more than 50 healthcare executives about the core online challenges they are facing. Many common themes evolved from these discussions, and Ben highlights some of them in this webinar.
In this webinar, Ben discusses how to lay the foundation for an impressive and easy to maintain Web presence. You’ll discover how to choose a content management system, how to implement functionality that provides real value, and how to deal with ever-present resource constraints.
In this webinar you’ll learn:
- How to select the right content management system for your organization
- When to build a content management system in-house and when to outsource
- What website functionality is most valuable to users and your organization
- How to use website functionality to build relationships
- How to secure buy-in for Web investments through creating a governance team
- How to share the financial burden of implementing online marketing campaigns
Laying the Foundation For Online Success
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