Best Practices for Keeping Your Online Healthcare Communications Patient-Centric
The world of online communications is growing and changing. Healthcare organizations now have a wide array of online marketing tools available... from websites to patient portals to a variety of social media channels. Each tool has its place in an online communications plan.
In this white paper you'll learn:
- An effective framework for selecting the right tools in your planning process to engage your target audiences and achieve your goals
- How to put the framework into practice
- How to embrace change