Having a Web strategy is critical
It gives your team a common purpose, supported by goals, priorities, timelines and performance measurements. Whether you're approaching a major site overhaul, or simply making incremental changes to your site, it's imperative that you develop a strategy to guide your efforts. Without a strategy, you have no way to prioritize your work and demonstrate your value. In this webinar, learn a new way to approach your Web strategy that will make you better at what you do.
In this webinar you'll learn how to:
- Take a new approach to creating a comprehensive online strategy
- Determine goals and objectives
- Select performance measurements
- Create a Web governance team
- Get executive buy-in for your digital efforts
Interested in learning more? Watch the video above, or download the webinar slide deck.