Genesis Health System launched a new Cancer Center Institute and added impressive, next generation technology.
They turned to Geoneteric to help develop an integrated marketing campaign that effectively shares the health system's unique story. The campaign did more than just tell a story - it produced impressive ROI.
"Geonetric brought impressive knowledge of SEO and SEM to the table and helped us develop an effective campaign that delivered real results."
Read more about the Genesis ROI results >>
Promote a new site launch
When Mercy Medical Center began planning for its site launch, they decided to make a big splash.
Mercy and Geonetric developed an online virtual open house to introduce the community to the newest health information resource in town. And the community took notice!
"Geonetric not only helped us build a new site, they helped us introduce the site to the community in a unique way by helping with the virtual treasure hunt."
Read more about Mercy's virtual tour >>
Leverage social media and SEM
Southern Regional Health System in Atlanta, GA wanted to promote its certified sleep technologists and six state-of-the-art sleep diagnostic centers.
Geonetric developed an extensive search engine marketing campaign to promote Southern Regional's sleep studies.
"I was impressed by the amount of exposure our Sleep Center received compared to traditional advertising, not to mention the ROI."
Read more about Southern Regional's SEM campaign >>
Gain executive buy-in and prioritize requests
As The University of Colorado Hospital's Web team embarked on building a new website for the 400-plus bed hospital, they quickly ran into hurdles.
Geonetric helped them create a strategy for prioritizing requests, managing internal politics, and establishing buy-in from key stakeholders.
"Geonetric helped us stay focused on what is right for the website and set a strategy to stay on course."
Read more about UCH's buy-in strategy >>
Improve internal communication
Geonetric helped these three unique clients manage stakeholder requests, develop engaging design, and most importantly, keep their intranets employee-focused at all times.
"Geonetric provided terrific support throughout the project. Their expertise in employee intranet development provided forethought into issues we probably never would have anticipated."
Read more about these successful intranets >>
Showcase a new facility
The Children's Hospital uses an online tour to generate interest for its new 1.4 million-square-foot hospital in Aurora, Colorado.
To get the most value and attention, they turned to Geonetric to enhance the overall user experience and integrate the tour into their primary website.
"Geonetric helped us ensure our virtual tour told our story in a way that allows families to quickly understand what makes this hospital so special."
Read more about TCH's popular virtual tour >>
Strengthen your regional presence
Owensboro Medical Health System needed a Web presence that would provide reach across its large region and help it compete with other area hospitals.
They turned to Geonetric to build a site that would help their health system increase its brand awareness as a regional provider.
"Our competitors are watching what we're doing online and reacting - which just proves our Web presence is becoming an important differentiator."
Read more about Owensboro's online branding initiative >>
Promote a service line
Avera McKennan was in a key position to expand their new Behavioral Health Center's reputation as a national provider. To increase awareness and draw patients from a wider geographical area, they asked Geonetric to help tell their story.
"The campaign was successful; we learned what ads and keywords our target audience responds to, as well as if our site content is filling their needs."
Read more about Avera McKennan's service line strategy >>
Recruit more volunteers
The University of Colorado Hospital was looking for a new way to encourage volunteerism and improve their time-consuming application process.
Thanks to new forms and other features designed by Geonetric, applications have gone up and maintenace has gone down.
"I feel we have joined the 21st century now that volunteers can apply online."
Read more about UCH's volunteer success >>