Published on July 17, 2006
Geonetric News Release
Genesis Health System Advances Online Presence with New Consumer-Focused Technology Upgrades
Davenport, IA (July 17, 2006) - Genesis Medical Center, a leading health care system in the Quad Cities, Iowa, named one of the 100 "most wired" hospitals for three years running, has added a series of new interactive features to their web site to further engage health consumers through online channels. The new site enhancements launched on June 26, 2006.
Four new core features were added, including an online Calendar that enables patients and health consumers to register and pre-pay for classes and events at the hospital, such as health screenings and support groups. Genesis also added a Cheer Cards module and updated their Gift Shop module, allowing friends and family to easily, effortlessly send a card or purchase a gift for a patient at the hospital without having to leave the comfort of their home.
Genesis, one of the first hospitals in the nation to launch a patient Weblog on their site, now can create an unlimited number of Weblogs providing the ability to communicate new patient stories to the public quickly. In addition, Genesis also included a new Physician search tool, allowing site administrators to manage a central database of physician information from a singular location.
"Genesis is extremely pleased about the new consumer-oriented tools and features," stated Marcie Fleischman, Electronic Communications Coordinator. "These enhancements further our goal of creating a comprehensive online system for our visitors to use and interact with our organization and staff. The expanded features of the Calendar & Events Registration module provide an added convenience for our patients and it's a great way to generate direct revenue online."
Geonetric has been partners with Genesis for over 5 years and continues to work as a unified team identifying and executing key site initiatives and tools to improve the online health consumer relationship. By focusing on developing an optimal online experience for site users, Genesis can better retain existing patients, build new relationships with prospective health consumers and maintain a unique competitive advantage.
Take a live walk-through of the new site features at: www.genesishealth.com.
About Genesis Health System
Genesis Health System and its affiliates offer a full continuum of care, including preventive, primary, acute and tertiary hospital care; home health; hospice; rehabilitation; and long-term care. Its affiliates include Genesis Medical Center, Davenport, DeWitt and the Illini Campus in Silvis, Illinois; Visiting Nurse Association and GenVentures Inc. Serving a 10-county area of eastern Iowa and western Illinois, the Health System also operates Genesis Health Group and Genesis Behavioral Resources.
